08th April 2011
B2B Lead Generation is invariably in the center of misalignment between sales and marketing. Generally in most organizations, marketing decries the lack of follow up and closed-loop reporting. The sales force gripes with regards to the value of leads and...
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07th April 2011
That effort comes at a cost. With a lot of companies it's been a long time since they subscribed to whatever it was they wanted to get. This task is better compared to your average telemarketing companies as you are calling expecting mother and father and...
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